There's nothing sneaky about the way these cranks catch fish! Bandit lures always run true right out of the box and have the ability to steal you a tournament w..
Berkley has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a "Flicker" that imitates a fleeing bai..
The Shad Rap is equally effective whether cast or trolled and is designed to be fished from ultra-slow speeds to super-fast with superior results.Features:- Cla..
Blade baits have quite the following whether on a cast and retrieve or vertical jig. The Johnson ThinFisher is equipped with an easy change snap, sonic rattle a..
Make sure you're fully prepared for your next outing on the water with this 3/8 oz. Jitterbug Bull Frog from Arbogast. For more than 50 years, anglers have reli..
Berkley has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a "Flicker" that imitates a fleeing bai..
This high-action wiggling plug features a multi-species design and produces irresistible trolling action.
Size: T-50Shallow to medium plug designed to catch a v..
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream..
The Koppers Live Target 4-1/4" Glass Minnow Jerkbait helps you to land the fish that you want to catch. It features a design that looks like real minnows to mak..
Landing a fish is easy with Rapala's Jointed 9 Yellow Perch Bait. Rigged with two no.5 treble hooks, this bait with a minnow profile is ideal for casting and tr..
The ultimate inshore and near-shore lure, the LiveTarget Mullet is the perfect mix of enticing action and incredible life-like detail for exciting coastal fishi..
The Storm Original Mag Wart offers side-to-side action at all speeds with a loud rattle and just the right patterns for any condition. This lure features premiu..
Berkley has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a "Flicker" that imitates a fleeing bai..
Bill Lewis' legendary invention, the Rat-L-Trap, is recognized as the most popular, and consequently the most imitated, lure over the past 35 years. But imitati..
Take the Rapala Shad Rap 7 SR07OGCW Fish Lure along on your fishing trips for a good catch. Made with exclusive Balsa wood, this elaborately designed hard bait ..