Ideal for big predators like largemouth bass striking at a wounded shad on the surface or a big pike gobbling perch over a weedbed. Cast it, let it sit and twit..
Trick even the cleverest fish with the Yo-Zuri 3DB Pencil, a topwater, walk the dog style lure. This is your secret weapon to catching big bass or inshore saltw..
The legendary Arbogast Hula Popper is as deadly on bass, pike and other gamefish today as it was when it first hit the market more than 60 years ago. Species:..
For a real advantage in the water, forge an alliance with the Strike King. Strike King lures bring movement and attraction that other lures just can't match, gi..
The Rapala Original Floating Minnow Lure offers a wounded action that attracts any game fish. The lure is made of balsa wood and has a length of 2.75 inches alo..
The Storm Original Mag Wart offers side-to-side action at all speeds with a loud rattle and just the right patterns for any condition. This lure features premiu..
This flatfish bait features trout and panfish finishes. They have a high-action wiggling plug and multi-specie design. They produce irresistible trolling action..
The benchmark other crankbaits are measured by, the Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effect..
Designed to the exact specifications of Bassmaster Classic Champ, Kevin VanDam, the Strike King KVD Square Bill Silent Crankbaits are silent assassins perfect f..
There are two types of crankbaits in the world, those with a tight baitfish shimmy, and the Kwikfish. Kwikfish are full-throttle, wide-action, leave-no-doubt lu..
The 3/4 oz Mag-Trap is the grown up version of the legendary Rat-L-Trap. The Mag-Trap thumps through the water with heavy vibration triggering big-time reaction..
The elongated thin-blade design of the Needlefish makes it a top performer for trout trolling at all speeds. Hyperactive in nature, the addition of the metal fl..
Take the surface-busting sound created by the Jitterbug's special lip and add the action of these tail wagging Jointed Jitterbugs and anglers have the most acti..
This Yo-Zuri product is made of polycarbonate for durability all year.
Made of polycarbonateManufacturer's defect warrantyThis Yo-Zuri product is made of polyca..
This high-action wiggling plug features a multi-species design and produces irresistible trolling action.
Size: T-50Shallow to medium plug designed to catch a v..