Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catc..
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor the ..
Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fi..
Berkley innovation together with professional bass angler experience has created a new series of soft baits. The in-house scientists have teamed up with top bas..
Yo-Zuri 3DB Prop Bait Lure Model: R1107 Length: 3 1/2" Weight: 5/8 oz. Type: Top Water Commotion Action Polycarbonate Prop for Lifelong Use and Unique Sound Lar..
Havoc baits combine professional bass angler experience with Berkley's legendary innovation. The result is the best shapes, actions and colors ever created. Mak..
Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fi..
The Bass Assassin Sea Shad is a four-inch lure that features a solid body with a paddle tail that gives it great action as you move it through the water. Cast i..
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor, the..
The 1.5-inch Shad Assassin is ideal for crappie and other panfish.
Size: 1.5\"Ideal for crappie and other panfishThe 1.5-inch Shad Assassin is ideal for crappie..
Berkley innovation together with professional bass angler experience has created a new series of soft baits. Berkley's in-house scientists have teamed up with t..
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor the ..
Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catc..
These Berkley Powerbait Trout Nibbles offer you a vibrant way to catch your fish. They have a simple design that makes it ideal for both beginners and experts t..
Natural or live bait is used to catch a wide variety of species, but availability, life span and durability can be limiting. Gulp! Alive! baits offer the best a..